Characteristics of Marketing Management
What is Marketing Management? Marketing management is a process of managing the marketing process of company products. Every company has …
Principles of Marketing
Nature and Scope of Consumer Behaviour
What is Consumer Behaviour? Consumer behaviour is a process of understanding the behaviour of consumers, and selling the products and …
Characteristics of Marketing Planning
What is Marketing Planning? Marketing plan is an operational document that describes an promotion strategy for an organization will direct to …
Meaning and Features of Global Enterprises
What is Global Enterprises? Global enterprises means business which is conducting between two or more country. global enterprises extend their industrial and …
Characteristics of Market Segmentation
What is Market Segmentation? Segmentation means to divide the market place into parts or segments which are definable, actionable and …
Role and Importance of Transportation in Business
What is Transportation System? Transport is simply the means or the mode through which the people or goods move from …
9 Functions of Marketing Department in an Organisation
What is Marketing Department The marketing department is part of the organization. which helps to promote the product and increase …
Read more9 Functions of Marketing Department in an Organisation
Importance of Public Finance
What is Public Finance? The study of how the government raises its income through different activities and how the government …
Importance of Business to Business Marketing
What is Business to Business Marketing? The organization is basically termed as the mechanism through which the large number of …
6 Marketing Research Process Steps
Marketing Research Marketing research is the mechanism. That helps in linking the customers. Producers and several other end users. To …
