Anti Money Laundering

5 Elements of Management Process

What is Management Process? Management is simply the science of managing all activities. According to pre-decided plans and achieving the …

Advantages and Disadvantages of Democratic Leadership Style

What is Democratic Leadership Style? Democratic leadership style includes the participation of the employees in every productive decision of the company. …

8 Critical Elements of Socio Cultural Environment

What is Socio-Cultural Environment Socio-Cultural consist of two words. Socio means social environment. Cultural means the culture of the society. The …

Functions of Marketing Department in Business

What is Marketing Department The marketing department is part of the organization. which helps to promote the product and increase …

Importance of Business to Business Marketing

What is Business to Business Marketing? The organization is basically termed as the mechanism through which the large number of …

Market Research: Need, Advantages and Disadvantages

Meaning of Marketing Research Marketing research may be defined as the mechanism which helps in linking the customers, producers and …

5 Marketing Management Orientations

What is Marketing Management? In the marketing concept, companies start to focus on the customer’s needs customer wants, and how to satisfy their need. When a company puts as its main goal the welfare of customers not only does it stands out, but it also improves its reputation, no matter the industry. Recently, this approach has been implemented in various types of domains, from finance to even gambling. Spotting such a strategy is easy as it can be clearly seen through expertise, professionalism, and transparency. The company stops selling the products that they produce they change the production according to the customer’s needs and wants. This is the first concept for the long-term growth of the company. The company focuses on long-term profit and survival in the market but the drawback of this concept there is no attention is paid to social welfare. . 5 Marketing Management Orientations Production Concept This is the oldest concept of marketing …