Howard Sheth Model Howard Sheth Model is a model on consumer behaviour that was introduced by John Howard and Jagadish …
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What is Inflation Accounting? Inflation accounting is a special branch of accounting which is used during inflationary periods for showing …
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Meaning of Service Marketing Service marketing is a branch of marketing concerned with marketing of intangible products. This marketing is …
Production Management is a process which involves managing and controlling production activities of the business. It involves the application of …
Consumer Behaviour is the study of how a customer chooses, buys uses and dispose of goods for satisfying their needs. …
Meaning of Monetary policy Monetary policy is a policy of monetary authority of a country for controlling the supply of …
Narasimham Committee 1991 Narasimham committee is a committee that was formulated by the Government of India in August 1991 for …
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Public deposits mean the funds raised by the company from the general public for financing its short-term and medium-term needs. …
Meaning of Human Resource Management Human resource management refers to management of employees working within the organization. It is part …
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Meaning of Investment Decision Investment decisions concerned with the allocation of funds into different investment opportunities for the purpose of …