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Methods of Venture Capital Financing

Meaning of Venture Capital Financing Venture capital financing refers to the funding of capital by venture capital firms to startups, …

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Features of Globalization

Meaning of Globalization Globalization is a process whereby goods and services are sold without any barrier around the globe. It …

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Risk Management: Meaning, Types, Importance and Examples

Meaning of Risk Management Risk management is a process of identifying and mitigating risk factors that pose threat to the …

Read moreRisk Management: Meaning, Types, Importance and Examples

Product Adoption Process

Meaning of Product Adoption Process Product adoption process refer to process of customers getting aware of new product, understanding it …

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Co-Branding: Meaning, Characteristics, Types, Benefits and Drawbacks

Meaning of Co-branding Co-branding refers to a marketing strategy in which two or more brand names are utilized on a …

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What is Demand Forecasting? Types, Steps, Objectives, Importance, Examples

Meaning of Demand Forecasting Demand forecasting is a process of predicting future demand for company’s product over a definite period …

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Test Marketing: Meaning, Considerations, Procedure and Drawbacks

Meaning Test Marketing Test marketing refers to a tool used by companies for checking the feasibility of new products or …

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7 Key Components of Planning in Principles of Management

A process of planning comprises of various components such as mission, objectives, policies, procedures, budget, programme and strategies. All of …

Read more7 Key Components of Planning in Principles of Management

Customer Retention

Meaning of Customer Retention Customer retention is the ability of an organisation to withhold its customers for a long time. …

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8 Importance of Management Accounting

Importance of Management accounting can be well-understood as given below:- Importance of Management Accounting Helps in Making Plans Management accounting …

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