Marketing Archives - commercemates

Advantages of Branding

Meaning of Branding Branding refers to the process of creating a company name & image in the market. It involves …

7 Benefits of Cross-Selling

Cross-Selling is simple & important technique of increasing sales of the business. It is a sales technique which is implied …

Advantages of Labelling in Marketing

What is Labelling? Labelling is the process of providing identification to the product. It is a subpart of the branding …

Importance of Distribution Channel

What is the Distribution Channel? Distribution channel simply refers to the path or route through which product moves from producer …

Why is Customer Loyalty Important to an Organisation

Meaning of Customer Loyalty Customer Loyalty simply refers to a long term positive relationship created between customer & business. It …

Examples of Customer Relationship Management (CRM)

What is Customer Relationship Management? Customer Relationship Management is a process of managing the relationship between business & customers. It …

Strategies of Customer Relationship Management (CRM)

Meaning of Customer Relationship Management Customer Relationship Management is a technique of handling relationship between customers. It is simply a …

Meaning & Process of Customer Relationship Management

Meaning of Customer Relationship Management Customer Relationship Management is a process of managing the relationship between business & customers. It …

Functions of Customer Relationship Management (CRM)

What is Customer Relationship Management (CRM)? Customer Relationship Management is a process of managing the relationship between business & customers. …

Importance of Customer Relationship Management

Meaning of Customer Relationship Management Customer Relationship Management is a technique of handling the relationship between customers. It is simply …