Marketing Archives - CommerceMates

Why is Brand Building Important?

Brand building refers to a term that involves creating a brand’s awareness on a wider scale using distinct strategies and …

Advantages of Online Marketing Helps You to Find Potential Customers- Searching customers through social media platforms is easier and productive. …

Meaning of Hierarchy of Effects Hierarchy of effects model is a marketing model which defines how consumer’s buying decisions are …

Meaning of Brand strategy Brand strategy relates to the long-term plan created by the brand to achieve its pre-defined set …

Meaning of Brand Extension Brand extension refers to the process in which companies use same brand name for launching its …

Meaning of Product Promotion Product promotion refers to the set of activities focused on spreading information about products among prospective …

Meaning of Product Repositioning Product repositioning refers to changing the position of product in minds of target market. It simply …

Meaning of Personal Selling Personal selling refers to the promotional or marketing strategy used by business for promoting its range …

Meaning of Co-branding Co-branding refers to a marketing strategy in which two or more brand names are utilized on a …

Meaning Test Marketing Test marketing refers to a tool used by companies for checking the feasibility of new products or …