Sales promotion: Meaning, Types and Benefits
Meaning of Sales Promotion Sales promotion refers to promotional activities used by business for raising the sales and encouraging peoples …
Month: February 2021
12 Service Firms Examples
Meaning of Service Firm Service firm refers to a business which earn revenues by providing intangible services instead of physical …
Core Competencies: Meaning, Benefits and Examples
Meaning of Core Competencies Core Competencies mean the strategic advantages possessed by a business enterprise over its competitors in the …
Understanding the SERVQUAL Model
Meaning SERVQUAL Model The Servqual model is an approach that is concerned with capturing and measuring the quality of services …
Advantages and Disadvantages Computerized Accounting
Meaning of Computerized Accounting At present, accounting transactions are no longer recorded with the help of pen and paper using …
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What is After-Sales Service? Importance & Types
There are many factors that help organizations to achieve their goals. Besides product designing, promotion, marketing, and distribution, customer service …
Realisation Account: Meaning, Format, and Steps for preparation
Meaning Realisation Account Realisation account is a nominal account which is prepared at the time of dissolution of the firm …
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Strategy: Meaning, Types, Features, and Importance
Meaning of Strategy Strategy refers to the plan of action designed by management for achieving the goals of the business. …
What is a Public Limited Company (PLC)?
Meaning of Public Limited Company Public limited company refers to the voluntary association of people who come together for carrying …
Centralization: Meaning, Factors, Advantages, Disadvantages, and Conclusion
Meaning of Centralization Centralization refers to the organization structure in which power for decision making lies only with one belonging …
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