Reasons for the Product Failure in Market
Every marketer takes different measures for wide promotion and higher acceptability of their products among public. Despite all these efforts, …
Business Studies
Advantages and Disadvantages of Management by Objectives
Meaning of Management by Objectives Management by objectives (MBO) is a strategic approach of management focused on improving the performance …
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Product Adoption Process
Meaning of Product Adoption Process Product adoption process refer to process of customers getting aware of new product, understanding it …
Advantages and Disadvantages of Privatization
Meaning of Privatization Privatization refers to the process of transition where publicly-owned business, operation or property becomes owned by private …
What is Demand Forecasting? Types, Steps, Objectives, Importance, Examples
Meaning of Demand Forecasting Demand forecasting is a process of predicting future demand for company’s product over a definite period …
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Types of Decision Making in an Organization
What is Decision Making Decision-making is a process of selecting the best course of action or plan from different alternatives …
Collective Bargaining: Meaning, Features, Process, Advantages, and Disadvantages | PDF
Meaning of Collective Bargaining Collective bargaining refers to the process of negotiation between employers and groups of employees with regard …
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Brand Association: Types, Importance, Examples
Meaning of Brand Association Brand association refers to a process of associating a brand with image or lifestyle which create …
Sales promotion: Meaning, Types and Benefits
Meaning of Sales Promotion Sales promotion refers to promotional activities used by business for raising the sales and encouraging peoples …
Realisation Account: Meaning, Format, and Steps for preparation
Meaning Realisation Account Realisation account is a nominal account which is prepared at the time of dissolution of the firm …
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