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Marketing

7 Benefits of Cross-Selling

Cross-Selling is simple & important technique of increasing sales of the business. It is a sales technique which is implied …

Read more7 Benefits of Cross-Selling

Advantages and Disadvantages of Labelling in Marketing

What is Labelling? Labelling is the process of providing identification to the product. It is a subpart of the branding …

Read moreAdvantages and Disadvantages of Labelling in Marketing

Importance and Role of Distribution Channel

What is the Distribution Channel? The distribution channel simply refers to the path or route through which product moves from …

Read moreImportance and Role of Distribution Channel

Importance of Customer Loyalty

Meaning of Customer Loyalty Customer Loyalty simply refers to a long term positive relationship created between customer & business.  It …

Read moreImportance of Customer Loyalty

Examples of Customer Relationship Management (CRM)

What is Customer Relationship Management? Customer Relationship Management is a process of managing the relationship between business & customers. It …

Read moreExamples of Customer Relationship Management (CRM)

Strategies of Customer Relationship Management (CRM)

Meaning of Customer Relationship Management Customer Relationship Management is a technique of handling relationship between customers. It is simply a …

Read moreStrategies of Customer Relationship Management (CRM)

Meaning & Process of Customer Relationship Management

Meaning of Customer Relationship Management Customer Relationship Management is a process of managing the relationship between business & customers. It …

Read moreMeaning & Process of Customer Relationship Management

Functions of Customer Relationship Management (CRM)

What is Customer Relationship Management (CRM)? Customer Relationship Management is a process of managing the relationship between business & customers. …

Read moreFunctions of Customer Relationship Management (CRM)

Importance of Customer Relationship Management

Meaning of Customer Relationship Management Customer Relationship Management is a technique of handling the relationship between customers. It is simply …

Read moreImportance of Customer Relationship Management

7 Factors Influencing Consumer Behaviour

Meaning of Consumer Behaviour Consumer Behaviour simply refers to the manner in which customers reacts in the market. Factors Influencing …

Read more7 Factors Influencing Consumer Behaviour

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